Got to know about this free tool called Website Grader that can help you determine how to improve traffic to your website. All you need to do is type in your website url and the relevant keywords. Optionally you can also put in the url of your competitor to compare your site against his.
Even if you are not into SEO, you might find the results quite interesting. I will do a more indepth review later in my SEO Expert blog.
Thanks for the info Joseph.